of a business enterprise may be termed as ‘Business Communication’.Ĭommunication, in this way, puts the people into action, guides and directs their activities, regulates and co-ordinates them for proper work performance. Thus, Communication relating to trade, law, Finance, administration, management, etc.
are conveyed, sent or exchanged between/among the persons associated with business. It is a process through which information, facts, ideas, orders, advices, decisions, etc. Business Communication refers to the communication relating to business activity which means providing goods and services to the consumers with a view to earning profit. However, communication is effective only when the message is understood and when it stimulates action or encourages the receiver to think in new ways.”Ĭommunication made among persons to convey their personal information, message or thought are personal communication but exchange of information, facts and ideas relating to business may be termed as “Business Communication”. Schatzman write: “Communication is the process of sending and receiving messages. In their book “Business Communication Today” C. Effective communication, as such, might be the accurate transmission and receipt thereof, and its correct understanding. The correct interpretation and understanding of the message is important from the point of view of organisational efficiency. So, communication involves something more than mere transmission of the message or transmission and physical receipt thereof.
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